‘MARKETING’, HYPE AND STRATEGY IN THE GAMES INDUSTRY
The games industry thrives on marketing and hype — forces that shape both business and player experience. This blog is my ongoing study of those dynamics.
JOY-CON CONTROL THE GAMES, MARKETING CONTROLS THE HYPE
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Press start blog is an independent publication and is not affiliated with any game companies
STRATEGY HAS NO
LIMIT
LIMIT
LIMIT
PRESS-START-BLOG.COM FEATURED POSTS
Press start blog is an independent publication and is not affiliated with any game companies